Communicate Promotional And Marketing Activities

Communicate Promotional And Marketing Activities

Businesswoman on laptop promoting watch on online store

Communicate Promotional And Marketing Activities

INDUSTRIES

Country/Region

intended audience

level

Assessment style

Average completion time

eLeaning

Assessments

Mobile Friendly

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WHAT YOU’LL LEARN

  • Understand the critical role of communication in retail, distinguishing between marketing and promotional activities to boost customer engagement.
  • Develop skills for effectively communicating marketing and promotional plans within your team, ensuring everyone’s on the same page.
  • Learn how to clearly convey marketing and promotional information to customers, enhancing their understanding and engagement.
  • Master the art of responding to customer inquiries with confidence, providing accurate and helpful information.
  • Discover strategies to enhance customer relationships through tailored communication, gathering feedback, and building loyalty for lasting impact.

COURSE OVERVIEW

Diving into the dynamic world of marketing and promotional communication, this course is a must for professionals aiming to master the art of branding and campaign planning in the digital age. With a strong emphasis on key concepts such as advertising and marketing communications, brand management, and customer engagement, learners will gain critical understanding and insights into consumer behaviour, market research, and the marketing communications mix. Through a structured learning experience that includes internal and external communication strategies, this course prepares you for the real world setting of contemporary agencies, enhancing career prospects in the marketing field.

The curriculum is designed to equip participants with key skills in marketing communication, digital marketing, and public relations, fostering professional development through practical application and independent study. Students will explore contemporary issues in marketing, delve into integrated marketing communications, and understand the importance of brand reputation and strategy for successful completion. Whether you’re looking to advance your future career or seeking to apply industry best practice, this course offers valuable real-world experience and insights from previous students, setting a clear path for professional marketing success.

COURSE PREVIEW

COURSE ACTIVITIES

Introduction

  • Introduction to Marketing and Promotional Communication

Lessons

  • Internal Communication with Team Members
  • External Communication with Customers
  • Responding to Customer Inquiries
  • Enhancing Customer Relationships Through Communication

Conclusions

  • Quiz
  • Summary
1

ENROL

Enrol yourself or your team into our free course to upskill now

2

CERTIFICATE

Access your certificate which can be added to your LinkedIn profile.

3

EXPLORE

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ASSESSMENT OPTIONS

Online Course & Quiz

Written Assessment & Marking

Practical & Evidence Assessment

CERTIFICATIONS

Upon completion you will be issued with a course certificate which will be saved in your account and can be shared on Linkedin under your Licenses & Certifications.

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